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Which question has your data never answered?

Every airport, airline and ground handler holds more data than it uses. The questions that matter most are usually the ones that sit between departments, where no single system owns the answer.

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We answer them. From the data you already hold, and where that data cannot answer the question, we build the model, the measurement or the study that can.

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Three ways in.

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Your data stays in the Kingdom, and we will work on your premises if you prefer. Aggregate operational records only, and no passenger personal data. You own the model, the data and the report. An NDA comes first, and the fee is fixed and agreed before we start.

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Send us the question. One paragraph is enough: the terminal, and what you want to know. We will tell you whether a study can answer it and what it would take. There is no charge for that answer.

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info@matalogistic.com

1 

Arrivals Performance Model

Baggage claim is measured publicly and monthly, and it is the hardest part of arrivals to forecast. Most airports know what happened. Few can say what next year's peak will do, or where the ceiling is. We build a model of your terminal, calibrated against your own data: a validated baseline you sign off before any scenario runs, your ceiling, ranked scenarios with the no-cost options first, the floor-space answer, and a two-page summary. One terminal, one question, fixed scope and fixed fee.

2

Data Studies

Bring us a question you already have, and we answer it from the data you already hold. Where the data cannot answer it, we design the measurement that can. What is a mishandled bag actually costing us, and which handoff causes it? Where do the passenger path and the bag path miss each other? What arrivals capacity do we really have on opening day, and what breaks first? How do we write a baggage service level agreement so the measure is not arguable?

3

Human Factors in the Passenger Experience

Aviation has studied human factors in the cockpit for decades. The terminal has had far less of that attention. Your systems measure minutes, your passenger reports a feeling, and the gap between the two is where complaints come from. We work on how waiting is experienced and what changes it, the sequence of steps and where uncertainty is created, what is said to the passenger when operations are disrupted, training for front-line staff facing a distressed traveller, and designing for passengers with sensory and cognitive needs. Led by Dr. Yousef Abdulghani, consultant psychiatrist and co-founder. This is consulting, design and training, not a medical or diagnostic service.

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